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Small and medium-sized display industry output decline in 2006, but the market appear gradually changes.

With high Generation (are) tft-lcd production line production, originally a main big size 3 generations – 5.5 Generation line than six generations manufacturer competitiveness obvious – 10 generations tft-lcd production line. These manufacturer has transformed into small and medium-sized display manufacturers, so a glut on the market, especially the phenomenon began to appear in size (5-11 inches) in the field, the price drop dramatically.

First, the dimensioning display market began to erupt. 2009 this time, a lot of the Internet in small and medium size display industry makes in the background of economic crisis is still achieved growth. 2010, is a tablet PC shipment in size display market driven growth.

Small and medium-sized display industry has experienced in one year compare big changes. HuaYing (CPT) and caijing (HANNSTAR) completely transformed for small screen manufacturers. CPT in 2010 than opioids billion as shipments in 2009 growth 135%; HANNSTAR in 2010 than 2.48 billion, up shipments in 2009 505% growth. Although shipments soars, but the average unit price is not high, Maori low. Plus tft-lcd production line, the high depreciation expense is still in the two manufacturers in the mire of the loss.

Secondly, with the rapid growth of smart phones, cell phone screen size is more and more big. Mainstream smartphone screen size reach 3.5 inch, high-end smartphone screen to 4.3 inch, is twice the normal cell phone. The resolution (Resoultion) also more and more high, mainstream for 800 * 480 resolution or 800 * 854, high-end resolution to 9.6 * 640, is four times the normal cell phone.

The average price of cell phone screen by continuous drop (ASP) to continue to rise, 2010 cell phone screen the average price of $8.06 than 2009 growth 11.8 percent. Expected to 2013, cell phone screen at the average price rise.

According to foreign media reports, apple for apple Retail stores this week in 10th anniversary celebration held a series of activities, and its on Sunday (22) in some parts of the country implementation of global Retail a Retail Store 2.0 called the sales upgrade plans.

This sales upgrade planned the largest window lies in using the iPad instead of paper for each type of XuanChuanBan do propaganda apple products and introduce, apple also introduced in each stage of the iPad for products with a new interactive communication software, consumers can click on the iPad screen designated button and product sales staff and get contact products more detailed information.

Another of Sydney, Australia, reported in the local time apple Retail Store 22nd, Retail Store 2.0 officially launched the first plan and become a global sales of apple Retail Store upgrade. In addition, there are currently in the social networking site Twitter foreign Internet postings by apple on sales staff says he told them became the world’s first enjoy apple sales upgrade services to consumers.

According to China’s trademark nets public information display, already in hangwang TouchPad “has scored” trademark rights in China, use period for 10 years. However, there are currently manufacturers have the trademark rights objection.

China trademark nets information shows that the “hangwang TouchPad” application in 2011 trademark rights in China on 27 January through preliminary validation, April 28 passed. Trademark registration information shows that “the TouchPad” in China is valid for 2011 trademark rights April 28th to April 27 by 2021.

However, at present had the manufacturers have the trademark rights objection. Public information display, manufacturers in March 31 and May 3 TouchPad “trademark” twice raised. Industry insiders pointed out, is likely to put forward objection manufacturer is HP.

HP in February in San Francisco WebOS special conference officially launched the WebOS system based on the TouchPad tablet computer in the United States, and apply for “HP TouchPad” trademark, but at present the trademark registration has not yet come into effect.

Since HP tablet computer products and hangwang TouchPad tablet computer name is consistent, launch day for the use of the problem about trademarks caused the attention.

It is worth noting, hewlett-packard has to apply in China before Touchpad “and” “HP Touchpad HP” trademark, but all are in pending state. Due to the trademark problem, it may not clear transient Touchpad for HP in Chinese listing plan effect. Previously, hewlett-packard said TouchPad plan later this year with listed in China.

Analysts believe that the market for products as soon as possible, the future has not ruled out the HP and achieve “hangwang TouchPad” trademark transfer agreement. Previously, apple has had with HanWang reached a I – please trademark transfer agreement.