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January 31 news, according to media reports, Microsoft Windows Phone application market will  introduce ESRB rating system, parents can shield the application which not suitable for children to  use.

If you let the children play games and let them play the game for his age is certainly a good idea.  Through the application market integration of the ESRB rating system, Microsoft will introduce new  measures to the Xbox 360. Currently, Apple and Google have built-in age grading system in their own  application store, but the classification way of the two companies are different from the  Entertainment Software Ratings Board.

First batch games have landed Windows Phone applications which have accepted the ESRB rating. As  got a huge success, “angry bird” among them. Despite it’s with many benefits of the age  classification system, it may extend the classification review time of applications, which will  allow developers to wait longer to develop applications appear in the hierarchy.

Intel’s new mobile phone chip is surprising in many ways, but the biggest surprise is its speed.

Evaluation site Anandtech, in the International Consumer Electronics Show, Intel announced code-named Medfield Atom Z2460 chip, far more than some of the fastest phones on the market. If the Intel-based mobile phone to achieve the performance as the Anandtech claims, it will become best-selling products like the Apple iPhone 4S and Samsung Galaxy Nexus.

Anandtech said, “In the SunSpider test, the performance of Intel’s Medfield reference platform we tested were higher than any other smart phones, including running the Ice Cream Sandwich’s Galaxy Nexus and iPhone 4S.” Even if the Medfield run Ice Cream Sandwich, test results were not with major changes. Anandtech noted that in BrowserMark test, Medfield reference platform “score with the Tablet PC very” over the Galaxy Nexus and iPhone 4S.

Another surpriing was that all of these were completed by a CPU core. Analysis of the performance tests results showed that Intel’s Medfield has a real competitive advantage.

Intel is also developing code-named Silvermont Atom chip, using 22-nanometer manufacturing process, which can provide for the smart phone equivalent mainstream notebooks performance. 14-nm process, codenamed Airmont Atom chip will provide better performance.

January 10th news, at the CES show in Las Vegas, Samsung unveiled intelligent TV advertising platform AdHub. Publishers and brands can use the service, from Samsung intelligent TV interface to send video, 3D content and interactive advertising for users.

Users click on the ads can watch the video, or links to the new procedures and services. Through Samsung’s 3D video on-demand service “Explore 3D”, advertisers can publish 3D TV ads. If a mobile application developers have published contents on AdHub, they can benefit from the Android platform and Bada platform. Developers can choose advertising network for free, select the ad presentation way in the program.

Later of this year, Samsung will launch a solution for smart television advertising, then the advertising will be displayed on the big screen. Developers can download SDK3.0 tools.

Samsung has launched Smart TV advertising in the United States and South Korea, Best Buy and State Farm has became its customers.